29029 is for those who want to live. Those who believe challenging things change us. That life’s greatest obstacles reveal what you’re really made of. We exist to challenge you so intensely that you evolve into a better version of you!
Every ascent represents a moment of celebration on our way to the ultimate goal. Branding the Ascent Board, inhaling the smell of burning wood, is an intoxicating token of achievement that can only be earned. It's never given.
A group of like-minded people ready to support each other to reach their individual goals. And by doing so it creates immeasurable energy that fosters greatness and allows the human spirit to shine.
We rent a private mountain. We build a base camp village with bands, bonfires, luxury tipi tents, food and drink. You join a community of like-minded individuals while tackling an epic endurance challenge. It’s a new category of events. Equal part physical, mental, and spiritual.
This is not a race. There are no age group awards or records to break.
This is you versus you.
Each step is one step closer to the best version of yourself. Join us.
Jesse Itzler's Everest-Sized Hike Will Change Your Life